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ONLINE MARKETING CASE STUDIES

Why use the SEOPRO's?

Short answer- you found us right?

The SEOPRO's get results! But before we show off and brag about our outstanding SEO abilities, lets talk about reliability for a moment. You’ve heard the saying- “you get what you pay for.” This holds very true in the world of SEO too. In this economy, people will promise you anything to get your money. We recommend that you consider time in business, specific SEO results and checking references of any SEO company you deal with. For your convenience, we offer all this information for you here on this website.

The SEOPRO’s at KO Websites have been in business for over 10 years! We are prod members of the BBB with an A+ rating and member of several Bay Area Chamber of Commerce. Our reputation and record of reliability is unquestioned and unsurpassed. That’s why several Bay Area marketing companies and other web design firms use our services. When you’re putting your clients or bosses money on the line, you don’t want to waist it and let them down.

Below are three real life SEO case studies,
with videos, before and after examples and reference.

Like many of our clients, Action Pressure Washing has been with us for years, capitalizing on the KO's SEOPRO's knowledge of SEO, web design marketing and now this year, social media marketing and mobile web. Below is an example of their old website.

action pressure washing

The issue- website is looking out dated and client wants to present more information, but not drowned visitors with too much info. The need is, add commercial and residential website navigation simply. Sounds like a call for two websites or...a very well layout single website.

Next issue- How to fund redesign and new online marketing? Yellow page ads are out, web sites that work are in. Move money from Yellow Page ads to new web design, refreshed SEO and add Social Media Management. Since action has been with the SEOPros's for over 5 years, they knew we knew, what to do.

Results- Outstanding web design, ranked #1 on Goggle for nearly every term desired, over 400 twitter followers in just 6 months. Business is booming (as of 5/14/2011)

New website below-

bay area web design

This story is much deeper. But there are some things we don't want to advertise on the web due to competitors. Please call and ask for a personal presentation.


 

Pianos Plus Website Before & After Case Study

Professional web design and SEO is too important to leave to a friend of a friend to hack out.

Many companies (even large ones) make the mistake of trying to get their website built as cheaply as they can find. They knew they wanted something online, so they either asked their admin to learn how to build one or had a friend of a friend do it on the side. Most companies got what they paid for. This might have been okay five years ago (At least I got something online), but this won't cut it today at all. The stakes are too high and ignoring this fact is just counter productive for any company.

Piano Plus realized this and contacted KO Websites for a proposal. They had an older website that was started by an ex-employee that was never really completed. It had no SEO coding or editing, very little content, and was stale in style. They did have, however, a pretty good idea of what they wanted in a new website and who their market was and how their site should function.

We took their wish list and went through it line-by-line, validating their needs compared to the requested functions. We analyzed the price of functionality against their predicted Return on Investment (ROI). In short, we helped them scale down the project scope in some areas and raise it in others, based purely on ROI predictions and owner usability convenience. Below is what was delivered and the SEO results.

What were the Results?Please play video and hear from the store owner himself!
Piano Plus just signed up for full service web marketing and social Management. Their SEO rankings are showing up Nationally now!

Before
After
Pianos Plus Before
Pianos Plus After

    Not bad for the time, but not producing

  • HTML Design
  • No navigation
  • Slow loading graphics
  • Audio subject, but no sound
  • No Search Engine Optimization
  • Outdated content
  • Outdated design

    Built in 2008 now seeing over 3 times the previous web site's traffic

  • Up-to-date web 2.0 CSS HTML design standards
  • Refreshed, digitized logo
  • Photo clean up and manipulation
  • Flash animation to show scope of inventory and maintain interest
  • Flash navigation buttons with audio
  • We included a dynamic calendar for instructors to post their availability on. Instructors can post their own activities on the calendar themselves, keeping workload and cost down on updates
  • We added two KO EZ-CMS modules to two pages (About and Used). This is a custom application enabling the company to update specific sections of the website without risk of damaging layout to other parts of the website. No special software needed and is very simple to use
  • A Chinese language info page
  • Simple contact form with capuche coding to reduce spam
  • SEO coding and editing and site submitted to all major search engines
  • Two hours of training for web-based modules - calendar and KO EZ-CMS
  • Hosting, stat, and e-mail accounts; continued technical support when needed; SEO reports and updates

Actual Search Engine Optimization Results

Want more samples? Give us a call and we'll show you more and discuss your project: 510-276-9902


TCMI Bay Area Design Before & After Case Study

Play the 2 minute streaming video below to hear from the client himself. "Streaming" means no waiting for download!

In 2002 Bob Turney, owner of Turnkey Institute, had a successful vocational school in the San Francisco Bay Area. Bob wanted to open another school in Los Angeles California but needed a strategy to ensure a constant stream of new students before taking on the risk. He had a website but it wasn't performing. No leads and very little traffic were showing up.

The solution: hire KO Websites to analyze his current online asset and develop an action plan to improve his website that could bring in more leads. KO studied Bob's business to understand his business needs better and what the industry was about. Together, KO and Bob analyzed the online competition to see what they were doing right and wrong. Bob gathered information and content he wanted on his new website, and KO presented a proposal and project price.

Bob thought the price was a little high but decided that if KO delivered what they promised, the new website might just boost enrollment enough to justify the new school.

Within three months, the new website had easily paid for it self by bringing in new enrollees from around the country. Soon the Los Angeles campus was opened.

That plan worked so well Bob opened a third campus for military veterans, and a new school in Dubai! The key to all the online success? Search Engine Optimization (SEO)! Building a good website was only half the battle. Getting people to it was the other half.

The video above was recorded Nov of 2008 and is a testament to our long term commitment to our clients success. Bob now has 4 websites targeting distinct groups of perspective students. All his websites are ranked at the top of their respective search engine listings. Bob is very happy! And so is KO.

Below is an example of Bob's main campus websites (before and after) and screen shots of actual search engine results.

Before
After
TurnkeyInstitute old website
TurnkeyInstitute new website in 2002

    Not bad for the time, but not producing

  • HTML Design in frames.
  • Poor navigation
  • Slow loading graphics
  • No Search Engine Optimization
  • Outdated content and design

    Built in 2002

  • online streaming video courses.
  • Database applications.
  • online testing, resumes, applications, job announcements, catalogs.
  • Promotional flash demos (high bandwidth site).
  • 44+ new pages of content.

 

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