WHY MOBILE MARKETING?
Mobile Marketing for cell phones and iPads is a must these days!
How many cell phones and other mobile devices are there in the San Francisco Bay Area? We think it's fare to say a lot. If we put a number here, it would be outdated before we uploaded this page. But are people making purchases or buying decisions on their cell phone? The answer is yes.
Another factor is social media access on mobile phones. You're more likely to be found on a social media website via a cell phone or mobile device than on a desktop computer.
Among U.S. adults who go online, 13% use Twitter - and more than half (54%) of these people access the popular social media website with their mobile phone, according to new research from the Pew Internet and American Life Project.
This report, like others, shows that social media is an increasingly popular mobile activity. A February 2011 report from comScore noted that social media is currently the fastest-growing content category for mobile users (that's up 56% from last year). And a year ago, Nielsen noted that 54% of smart phone users and over 35% were using social media mobile phone apps.
What's all this mean to you? You better have a good mobile website! Reports indicate that if you're using social media, expect that a significant and growing proportion of your audience are viewing your web assets on a mobile device.
Yes, smart phones can access normal websites, but they are not laid-out for cell phone screens and some phones can't see flash either. You want to have a second mobile website design just for mobile devices, and a browser sniffer that redirects cell phone users to the mobile website. You can get all this for an affordable price at KO Websites 510-276-9902.
Contact the SEOPRO's today for a FREE consultation, a short website review and a recommended approach for your online marketing plan. 510-276-9902 or email