Google Mobile-First Indexing Best Practices

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Mobile-First Guidelines Echo SEO Best Practices

Google attempts to be transparent about their business practices outside the secret sauce of their actual search engine algorithm. They are clear that their goal is not to make your business more money, but to provide a better user experience to their consumers.

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Your First Digital Marketing Decision? What CMS to Use for Your Website

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Bay Area marketing agencies know how to build an online presence. The first step to great digital marketing is choosing a website content management system.

How to Improve Your Website Speed and Why a Fast Website is Important

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Good SEO and Web Design Mean Little if Your Website Doesn’t Load Fast

You don’t need a study to tell you that consumers will abandon a website and move on to another if the pages don’t load fast, but plenty of studies confirm this. In your own experience you’ve probably come across website content that just didn’t load fast enough and you quickly navigated away before seeing what the site had to offer. No matter what your digital marketing goals a good quality, fast and easy to navigate website should be at the core. Continue reading »

Beginner SEO Tip – Improve Your Data by Using Filters in Google Analytics

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So you’ve been working on your organic SEO and you’re starting to see more traffic to your site, this is normally a great sign. What you’re doing is starting to get the search engine’s attention! However, you shouldn’t take increased site traffic at face value. You need to do a little digging and preventative work to ensure that your traffic is real, earned, quality traffic that you want. Continue reading »

Optimize Your Google My Business Listing – It’s Free and Totally Worth It

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Google understands that businesses want to be visible in searches and so they’ve provided one of the best digital marketing tools for local businesses.

SEO vs PPC When to Invest in One Over the Other

Should You Invest in SEO or PPC Marketing? It Depends… Whether your customer uses Yahoo, Bing or Google, if your business doesn’t rank high in the search, you’ll never get found.

Take Notice! SEO Experts Assert That Image Search Is Back in a Big Way

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Bay Area SEO Companies need to pay attention to image search again after years of little value, Google has introduced a new change that makes it relevant again.

Improving your Website’s Search Appearance with Schema Markup has been around for years, but many business still aren’t taking advantage of this very valuable tool. While Schema hasn’t been proven to improve your website’s rank in search engines, the real benefit of schema is in the enhanced prominence and appearance of your listing on search engine sites like Google, Bing and Yahoo. While you might not jump in the rankings, your listing in the results could be more informative and more attractive to those searching. Continue reading »

New Google My Business Feature: Google Posts

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Google Posts are now available to all business owners with a claimed Google My Business listing! [Step by Step Guide: How to Claim Your Google My Business] Until recently, this… Continue Reading »

How to Increase Your Local Search Rankings with Google My Business and Google Plus

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All businesses strive to connect with their local community and customers. The internet has created a landscape for businesses to showcase their offerings and closely understand their most loyal customers. Local search engine optimization (SEO) is one of the digital age’s most vital tools and should be leveraged to optimize your firm’s local results. Google My Business and Google Plus play a tremendous role into your brands presence in local Google search results. Continue reading »