Accessibility and Cookie Compliance – Web Design in the Bay Area

In today’s digital landscape, having an attractive and functional website is only part of the equation. Businesses investing in web design in the Bay Area must also understand the legal and regulatory requirements surrounding website accessibility and cookie consent. Failure to address these issues can expose companies to lawsuits, fines, reputational damage, and lost customers. As regulations continue to evolve, compliance should be a critical component of every website development and digital marketing in the Bay Area strategy. Continue reading »

What Will You Do When Google Ends Call History and Profile Chat?

Google’s recent decision to discontinue call history and profile chat features has significant implications for businesses that relied on these tools to engage with customers. Effective July 31, 2024, these features will no longer be available, leaving businesses searching for alternative ways to maintain and enhance customer interactions. Understanding the impact of this change and exploring new avenues for communication is essential for businesses to continue providing excellent customer service. Continue reading »

Does you company qualify for the U.S. ADA tax credit? Does you company qualify for the U.S. ADA tax credit? The credit goes as high as $5,000. The ADA tax… Continue Reading »

Knowing Your Audience is Key to Choosing the Right PPC Advertising Channel Managing an effective PPC advertising campaign is not a simple task. With many options for text, images, targeting,… Continue Reading »

Digital Marketing for Local Businesses Should Start with 3 Big Listing Sites

If your local business doesn’t come up on search engines, especially Google’s, it might as well not exist. While there may still be a few businesses out there that get by on word-of-mouth and long-term clientele, if you want to grow your existing business or start a new business one of your first marketing steps should be digital marketing to start building an online presence. Continue reading »

A digital marketing agency does some things differently from traditional marketing companies but many marketing services have remained consistent despite the new and different delivery mediums.

Bay Area SEO Companies need to pay attention to image search again after years of little value, Google has introduced a new change that makes it relevant again.

Schema.org has been around for years, but many business still aren’t taking advantage of this very valuable tool. While Schema hasn’t been proven to improve your website’s rank in search engines, the real benefit of schema is in the enhanced prominence and appearance of your listing on search engine sites like Google, Bing and Yahoo. While you might not jump in the rankings, your listing in the results could be more informative and more attractive to those searching. Continue reading »

We Said It Was Coming! Now It Will On Apr 21, 2015

Are you Ready For Google’s Mobile Hammer?

You may have said “I don’t internet.” That didn’t work out too well for you if you did. And then you may have said “I don’t do mobile” and that’s not going to work well either now. Even if you’re right, and most of your web traffic is via a desk top computer, you may get penalized anyway. Here’s why… Continue reading »

If Pigeon, Panda, Hummingbird sound familiar, it’s because they’re all a part of Google’s rapid changes to their formula for ranking websites and determining what websites ranks where for what… Continue Reading »