BrightEdge’s latest data reveals a powerful shift: AI search tools like ChatGPT, Perplexity, Bing, and Google Gemini are now sending the lion’s share of referrals from desktop devices, not mobile. This trend has substantial implications for your website SEO and search engine optimization efforts. Continue reading »
Why Every Business Needs an Online Marketing Company in the Bay Area
Many small business owners rely on word of mouth or traditional marketing methods. While those still matter, they’re no longer enough. In today’s competitive environment, a strong online presence is essential. Investing in digital marketing—including SEO and social media—can significantly boost visibility, engagement, and sales. Continue reading »
Advice From Your Bay Area Digital Marketing Agency
As a business owner, you’re already aware that your company must have a social media marketing plan in today’s digital world. With mobile searches increasing and social media platforms changing their algorithms and adding more to their offerings (ads, anyone?), how do you know where to focus your attention? And, of course, how does search engine optimization (SEO) fit into the mix? Continue reading »
Social Media Marketing for Search Relevance
Keywords are an important part of search engine optimization (SEO). With updates to Google’s algorithms, however, keywords simply aren’t enough. When you’re building a website, writing a blog, and performing social media marketing, think user intent and not keyword ranking.