As the digital landscape continues to evolve, one of the most significant changes is the rise of AI-driven search engines. With the increasing integration of artificial intelligence in search algorithms, companies must adapt their strategies to ensure their websites remain visible and accessible to users. In this blog post, we’ll explore how companies can optimize their websites to rank in AI search results, with a focus on digital marketing, search engine optimization (SEO), and web design. Continue reading »
A Bay Area SEO Company can Take Your Business to the Next Level
Many small business owners assume SEO and online marketing are only for big brands with large budgets. That couldn’t be further from the truth. In today’s digital world, every business—no matter its size—needs a strong online presence. With help from a trusted Bay Area SEO company, even small businesses can compete with industry giants and reach new customers. Continue reading »
Why Every Business Needs an Online Marketing Company in the Bay Area
Many small business owners rely on word of mouth or traditional marketing methods. While those still matter, they’re no longer enough. In today’s competitive environment, a strong online presence is essential. Investing in digital marketing—including SEO and social media—can significantly boost visibility, engagement, and sales. Continue reading »
Small Business Marketing – Dealing with a Suspended Google My Business Profile
Small businesses relying on Google Business Profile (GBP) for local visibility are facing an uptick in suspensions. As more profiles are being suspended, the wait time for appeals has surged from five days to over five weeks. This trend is causing frustration among business owners, especially as GBP is a primary tool for lead generation. Continue reading »
What Will You Do When Google Ends Call History and Profile Chat?
Google’s recent decision to discontinue call history and profile chat features has significant implications for businesses that relied on these tools to engage with customers. Effective July 31, 2024, these features will no longer be available, leaving businesses searching for alternative ways to maintain and enhance customer interactions. Understanding the impact of this change and exploring new avenues for communication is essential for businesses to continue providing excellent customer service. Continue reading »
Local SEO Tips – How Do You Improve Your Google Search Rankings?
Over the years Google has grown to be the #1 search provider by far and that’s largely because the company continues to work day and night toward a better user experience. Google wants to give their users what they’re looking for when they want it in as few clicks as possible. Why would they work so hard to make finding things easy? So that their customers will keep coming back and Google can make serious money by charging advertisers who are eager to get their ads in front of this huge user base. Continue reading »
Mobile-First Guidelines Echo SEO Best Practices
Google attempts to be transparent about their business practices outside the secret sauce of their actual search engine algorithm. They are clear that their goal is not to make your business more money, but to provide a better user experience to their consumers.
Bay Area Online Marketing – Evaluating Yelp Ads Statistics, Measurement, and ROI
As a busy Bay Area online marketing company we are constantly looking for ways to improve ROI for each business we serve. Often that means digging into the data to determine what pay-per-click (PPC) channels are right for each client’s particular business type. In order to guide them well, we need to understand what we know, what we don’t know, and what tools we can use to enhance our knowledge. Continue reading »
Attention spans aren’t getting any longer on social media these days, and social media marketing channels aren’t getting less crowded—so picking the best time to post your digital marketing messages is crucial.
Digital marketing plans can be great tool to reach customers, but not all social media marketing plans are equal, before you start a major online marketing campaign take time to consider what social media networks best fit your business.