What Will You Do When Google Ends Call History and Profile Chat?

Google’s recent decision to discontinue call history and profile chat features has significant implications for businesses that relied on these tools to engage with customers. Effective July 31, 2024, these features will no longer be available, leaving businesses searching for alternative ways to maintain and enhance customer interactions. Understanding the impact of this change and exploring new avenues for communication is essential for businesses to continue providing excellent customer service. Continue reading »

Attention spans aren’t getting any longer on social media these days, and social media marketing channels aren’t getting less crowded—so picking the best time to post your digital marketing messages is crucial.

Digital marketing plans can be great tool to reach customers, but not all social media marketing plans are equal, before you start a major online marketing campaign take time to consider what social media networks best fit your business.

Tips for Using Twitter for Digital Marketing

Whether you’re the President of a Bay Area Startup with five employees, or the VP of a large company with hundreds of employees, you want your business to succeed and ‘get your name out there.’ You may know the ins-and-outs of your line of work, but this whole Social Media Marketing concept hasn’t gone beyond the Facebook page you setup months ago. Have no fear, with these tips you’ll be tweeting in no time! Continue reading »

How Social Media Affects Businesses

Have you ever found yourself complaining to a retailer via Twitter when their website wouldn’t process your discount coupon code? Or when your airline suddenly delayed your flight by 3 hours? Well, you’re not the only one.

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Don’t Underestimate the Power of Social Media Marketing

The holiday shopping season is already in full swing and if your business is relying on heavy sales this month, there’s lots of work to be done. Hopefully, your brand is leveraging social media’s big three: Facebook, Twitter and LinkedIn. As a social media marketing company, we recommend you don’t just settle for those three, but also utilize Google Plus and Pinterest for all of your holiday promotions. Continue reading »

The difference between Profiles, Company Pages, and Groups

By now you’re probably familiar with the inner workings of Facebook or Twitter, but did you know that LinkedIn is the number one driver of traffic to corporate websites? Continue reading »

Why Social Media Matters for Businesses

If you own a small business, you understand why it feels like there are never enough hours in the day. Let’s consider how you divide those precious hours for your business. How much time are you (or an employee) spending on Marketing, Advertising and Social Media? Six or seven years ago, “Social Media Marketing” didn’t exist. Here we are, in late 2013, and an astounding 86% of marketers say that social media is important to their business. Over 60% of them say that social media generates leads, from just 6 hours a week on the “Big Three” (Facebook, Twitter and Google+). Continue reading »

Lots of changes were announced last week for Social Media rivals Facebook and Google+.  Less than 24 hours before the New News Feed presentation by Facebook CEO Mark Zuckerburg on… Continue Reading »

One of the most exciting and interesting things about social media is that it is always changing. Here’s a roundup of the latest news about the major social media networks.