Your First Digital Marketing Decision? What CMS to Use for Your Website

Digital Marketing Starts with The Right Website

Bay Area marketing agencies know how to build a great website and an online presence. The first step to a great digital marketing campaign is choosing a content management system to run your website. WordPress powers roughly 30% of all websites on the internet and the next most popular content management system (CMS) after WordPress is used by just over 3% of all websites, so why do so many people choose WordPress to power their blogs, business, and eCommerce websites?

WordPress is the Answer, Why?

It’s Easy to Maintain and Customize

WordPress websites are easy to maintain, easy to edit, and incredibly flexible. With the world’s biggest CMS comes the world’s biggest market of themes and plugins available to help you customize your website and expand its functionality to meet just about any needs you might have.

It’s Secure

While no CMS is entirely secure 100% of the time, the majority of hacks reported by WordPress users are due to poor website management. Promptly applying theme and plugin updates is an important step that should not be ignored. Most WordPress hosting companies will perform this type of maintenance for you regularly to ensure that your data remains secure.

It’s Free!

WordPress software is free to use because it’s an open source community project. Sure, there are still costs for domain names and hosting, but the core software is free and constantly being updated for fixes, security, and performance.

WordPress Websites are SEO Friendly

WordPress is Bay Area SEO friendly by design, code is composed with search engines like Google in mind. Without you having to do anything special your WordPress website will be easy to navigate for the search engine crawlers. In addition to high-quality code, there are several excellent plugins to help you optimize your website for search engines (SEO) to help customers find you.

WordPress Can Grow with Your Business (Scalability)

As your business grows so will your website traffic, web pages, and functionality needs. With a custom WordPress website you won’t need to pay higher monthly fees as you grow and there’s plenty of tools to make your website work in new and useful ways as your needs grow.

Getting Started with Great Web Design and SEO in the Bay Area

For nearly 20 years we’ve been helping businesses in the Bay Area better manage their digital marketing strategy and grow their businesses. We have the expertise you need to optimize your business website. Get started with us today. Start building your presence and harnessing the power of digital marketing to better meet your business goals. We can help you with web design, SEO service in San Francisco, San Jose, and the entire Bay Area as well as social media marketing and PPC management.