Patient Worthy™ came to SEO Pro in mid 2015 with aspirations to grow awareness about a number of rare diseases. Along with raising awareness, Patient Worthy™ aimed to create a support community made up of patients with rare diseases, their families, and their caregivers and ultimately to make money to keep their business going by selling advertising space to healthcare marketers. Continue reading »
Facebook is not only for PR, customer service, brand awareness, website referrals, and reputation. Sometimes it’s the source that people directly turn to, to reach out, make initial contact, become a… Continue Reading »
Today, 18-24 year olds spend more time online than they do watching TV, while 25-35 year olds split their time right down the middle. Across all ages the trend is up for online use vs TV and it’s time not only to be seen but heard across all platforms.
Online video ads are less expensive, they have higher conversion rates, and they’re going to reach your target audience more times than not, opposed to TV ads that are on target less than half the time.
It’s a no-brainer, why is video marketing not a part of your marketing strategy discussion? If you need more convincing check out the video marketing stats below. Continue reading »
Nikki Mendez of SEOPRO and KO Websites hosted a seminar for the Castro Valley Eden Area Chamber of Commerce at the Castro Valley Library on August 17th, 2016. The seminar taught… Continue Reading »
We answer questions submitted from small business owners around the Bay Area. The questions cover where to start to get online, Yelp best practices, Google My Business best practices, and… Continue Reading »
A Moving, Packing, and Storage Company Google Adwords Case Study We set up, researched, and implemented the Google Adwords campaign, ad groups, ads, ad extensions, keywords, contact form conversion tracking,… Continue Reading »
A San Francisco Bay Area B2B Answering service explains why they’ve been working with the SEO PRO’s at KO Websites for over 12 years.
“Trends and technology change, but quality services doesn’t have to.” Ken O’Donnell, President. Continue reading »
In order to stay on top of current trends, changes in social platforms’ use, and keep its clients’ online marketing presence intact, SEO Pro makes professional development a priority.
As a business owner, you’re already aware that your company must have a social media marketing plan in today’s digital world. With mobile searches increasing and social media platforms changing their algorithms and adding more to their offerings (ads, anyone?), how do you know where to focus your attention? And, of course, how does search engine optimization (SEO) fit into the mix? Continue reading »
Keywords are an important part of search engine optimization (SEO). With updates to Google’s algorithms, however, keywords simply aren’t enough. When you’re building a website, writing a blog, and performing social media marketing, think user intent and not keyword ranking.
